Your Website as a Sales Tool

Our public relations agency and advertising agency clients observe that the web gets a disproportionate number of responses driven by other media. Collecting this data strengthens the agency's position because it benefits the client.

"The advertising man studies the consumer. He tries to place himself in the position of the buyer. His success largely depends on doing that to the exclusion of everything else."
- Claude C. Hopkins, Scientific Advertising

By collecting contact information, e-mailing, exporting and generating marketing graphs in real-time, the agency can continue to test and study as Hopkins suggests. Only quicker. And improve on the marketing aspects of the website design.

Content Management Tracking and Website Reporting Made Easy

When we can we host the agencies' web sites and implement the best content management to track  and measure results, we can help you document what is working. As well as have those awkward moments of silence when we realize as a group that a marketing test isn't performing well against baseline. But the sooner you can observe the results, the sooner you can run a new test and increase results. Cool, huh?

Know What Works For Your Client Marketing Campaigns

In your gut you know it was the direct mail piece you suggested to the client, or the press release that was picked up by the local ABC affiliate. Why not go to the client's web site and look at the results? Or have them e-mailed to you? Measureable results available in your browser.

         

If your agency website could use a shot of web marketing, please give us a call. You can reach our team in Houston Texas at (281) 497-6567, in Bay Area at (408) 430-3137, or use our web marketing contact form and we will call or e-mail back.