Schipul CEO Discusses Social Media on "Beyond The Headlines"
Ed Schipul, president and CEO of Schipul - The Web Marketing Company, recently joined a panel of social media experts on "Beyond The Headlines," on KPRC Local 2. Hosted by Kim Davis, the discussion touched on the fundamentals of using Twitter, Facebook and other social media tools to establish and strengthen relationships and build a personal brand.
Schipul recommended that social media newbies focus on subjects they are passionate about. He also offered thoughts about the importance of building personal brands that reflect positively on both individuals and their employers.
Others on the panel included Ashley Minor of Medley Inc., Crystal Washington of Black-Market Exchange and Dan Joyce of AudioADD.net.