Schipul - The Web Marketing Company

Tendenci® Software Powers Upgraded thinkLA Web Site, Empowers Creative Community

LOS ANGELES, July 31, 2008 -- thinkLA, the largest advertising industry organization for Southern California, has joined other regional advertising organizations that have enlisted Schipul - The Web Marketing Company (www.schipul.com) to upgrade their Web site. The new thinkLA Web site, www.thinkla.org, is powered by Tendenci membership management software, which simplifies Web site management.

The upgraded Web site will play a central role in promoting the LA region as a world center of creative thinking and innovation. With Tendenci, formerly cumbersome tasks are easier than ever, such as event registration, promotion and management through an online event calendar, membership management, e-newsletter development and distribution and posting news updates.

"Having a dynamic, attractive and easy to navigate Web site is essential for us to heighten Southern California's reputation as a leader in strategic thinking and creativity," said Susan Franceschini, of thinkLA. "With Tendenci, we can become a true community that demonstrates how the best and most original ideas come from Los Angeles."

The thinkLA Web site also features Tendenci's integrated online photo album solution, which makes it easy to upload digital photos and create captions that showcase events such as the group's recent Schmooze Cruise and the Interactive Golf Romp.

Tendenci, which is developed by Schipul, powers numerous other communications industry Web sites, including local chapters of the American Advertising Federation, International Association of Business Communicators and Public Relations Society of America. Tendenci software also provides the operational muscle for the Web sites for the New York Chapter of the National Academy of Television Arts and Sciences and Only in Houston.

About thinkLA

Formed in 2006, thinkLA is a non-profit organization dedicated to promoting Los Angeles as a world center of creative thinking and innovation in marketing and media. thinkLA's membership includes professionals and companies in the media arts industry communicating with consumers and motivating them to purchase via creative messages. Through advocacy, education, networking and outreach, thinkLA aims to be a leader in bringing new business to the region and expanding existing business. More information is available at www.thinkLA.org.  

About Schipul - The Web Marketing Company

Schipul - The Web Marketing Company developed and builds on the Tendenci association management application, a powerful online tool with over a half million people logging in during the past year and millions of users overall. Schipul is based in Houston, and provides marketing services on the Internet to nearly 400 organizations from a variety of service industries in local, national and international markets. Schipul's nonprofit clients include the Web Analytics Association, Houston Zoo and the New York Chapter of the National Academy of Television Arts and Sciences, among many others. Additional information about Schipul is available at www.schipul.com and www.tendenci.com.  

Source: Schipul - The Web Marketing Company