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Silicon Valley

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What is the goal of business?

One of my favorite interview questions to ask is quite simply:

What is the goal of business?

It amazes me how people stumble over this. The answer is straight forward.

The goal of business is to make a profit.

There are of course wrong ways and right ways to run a business, to generate a profit, but the bottom line is without a profit you are NOT IN BUSINESS so all bets are off. If you want to create change, it is much easier to do if you have a profitable business.
To quote someone who knows a bit more about profit than me, Jack Welch says in the introduction to the book WINNING:
"...I think winning is great. Not good - great. Winning in business is great because when companies win, people thrive and grow. There are more jobs and more opportunities everywhere and for everyone." - Jack Welch (more)

Got Questions?

Let us help you grow your brand online. We work hard and build websites that work for great people, just like you. Email us or Give us a call today!



11757 Katy Freeway Ste. 930
Houston, TX 77079

Silicon Valley


955 Benecia Avenue
Sunnyvale, CA 94085

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