You hear the Schipul Team talking about Search Engine Marketing all the time, and many clients are running paid placement campaigns in Yahoo! and Google. What does all of this mean?  And how can paid placements increase your bottom line and expand your global branding impressions?

Come learn from Schipul’s CEO Ed Schipul and Director of Search Engine Marketing Lauren Hall on Friday, Oct. 22. 2004 from 2-4 p.m. at the Schipul offices, 11199 Katy Freeway, Suite 386.

What we will cover:

• What is a search engine?
• What is the difference between search engine marketing and search engine optimization?
• What are natural listings?
• How do paid placement campaigns work?
• Why don’t I appear at the “top” in Yahoo! and Google and why is this OK?  

There is no charge for this event. Seating is limited to 12 for this session and will be assigned on a first-come, first-served basis, so register TODAY! Additional sessions will be offered in the future to accommodate all who are interested.

For more information, please contact Kelly Papinchak at kpapinchak@schipul.com or call 281-497-6567 Ext. 508.