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May 22
Ten Tips for Using Analytics to Understand Web Design
This week, Schipulite Aaron Long was a Guest Lecturer for the Art Institute of Houston, where he currently serves on ... | Read on!
Schipul - The Web Marketing Company |
Does your
website increase your sales? |
| 281-497-6567 | 408-430-3137 |
Schipul designs and builds complex websites for some of the largest Oil and Gas companies in the world.
We work together with you to identify your website's purpose and find out what you want to accomplish with your website. Then we provide recommendations based on over 10 years of experience in building websites and creating successful web marketing campaigns for the Oil & Gas and Energy Industries.
Is your current website a great energy website? Does it include the following:
Is content easy to add and keep updated, is it easy for your site visitors to find the relevant content they came to your site to view? Our websites include all the tools you need to manage and update your content plus dynamically pull content in from inside pages to display on your homepage. We can customize RSS Feeds, Site-wide Search, News, and more.
Our websites include best in class tools to optimize your search engine rankings. SEO features include built-in with meta and keywords, google analytics integration, optimization options on each page of your website to customize quickly, and more. One of our experienced SEM professionals personally researches and prepares a strategy and keywords report for each of our website projects.
Is your website beautiful to look at? While it doesn't seem to be as important as other components, the look and feel of your website can mean the difference between a new sale or a lost opportunity. We build sites that are just as nice to look at as they are to use. Take a look at our portfolio to see our website design services.
Your website should also match your company's branding. When clients, partners, and site visitors reach your site, it should meet their expectations and immediately be recognizable as your company's online portal.
Your website should make it easy for your organization to communicate with your site visitors. We can build websites with multilingual capabilities that translate your site's content to match the languages of your international partners and clients. We also can design custom mobile themes that recognize and adapt to your site visitors' screen sizes depending on the device they are using.
We carefully layout your site map and the navigation and pages before we begin to build your site and "walk your team through" the site beforehand. This ensures you and your site visitors can easily navigate through the site and your site will be easier to maintain and update.
Does your website maintain and let you edit URLs and file names when you upload files, images, and photos to your website? Don't get stuck with a URL for your most important pages that looks like http://mainsite.com/page2/dfhge3sgb.html or similiar. Our websites allow you to edit and customize each item's URL and file name.
In addition to Google Analytics integration, Schipul's energy websites include a number of other reporting and tracking tools. We have reports that let you see what each user on your site is contributing to, editing and deleting. You can view reports on which content types and specific items your site visitors are reading, searching for and printing. We include .csv exports for things like our invoicing, members, users, and event rosters so you can easily import the data into your accounting and business intelligence software.
Energy companies face challenges with managing multiple locations across different time zones. Your organization may also need to maintain and manage your website remotely from oil RIGs offshore. Our websites give your registered users the ability to asynchronously update your website, share files, and manage employee profiles and access. All you need is an internet capable device.
Check out some of our energy client websites we share in the video above and see for yourself how our team incorporates the different elements required to make a great website:
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Holly Frontier Corp. |
Excelerate Energy |
ASME International Petroleum Technology Institute (IPTI) |
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Chrome Group |
SPT Inc. |
Houston Offshore Engineering Read the full Website Case Study |
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Spectra Sensors, Inc. |
K&M Technology Group |
LEXCO |
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CARBO Hydraulic Fracturing Proppant, Engineering, Stimulation Schipul built Carbo's Russian and Chinese language translation websites as well |
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Want More Information on Schipul can help your business with an energy website that improves your bottom line? Contact us online or Call (281) 497-6567!
Client YMCA Houston
ServicesSocial Media Consulting, Third Party Integration, Web Design, Web Development
TechnologyTendenci 5
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Contact Courtney Pemberton at:
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Let us help you grow your brand online. We work hard and build websites that work for great people, just like you. Email us or Give us a call today!
Schipulites are a weird, wonderful, talented crew. Meet every single one of us! »
281-497-6567
11757 Katy Freeway Ste. 930
Houston, TX 77079
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408-430-3137
955 Benecia Avenue
Sunnyvale, CA 94085
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